At BrandAlley, we best describe ourselves as being a ‘house of brands’, where we work with the crème de la crème of luxury designers. From high street to boutique brands we just love seeing their latest collections and creations. So, just imagine our delight when we heard that two of our most coveted brands had collaborated for an AW15 collection!
Aspinal of London, the classic English luxury accessories brand, has joined forces with être cécile, the label for the true fashion girl. The result? A perfect juxtaposition of the classic chic of Aspinal and light-hearted, contemporary cool of être cécile.
Our Accessories buyer Shelly reviews the hottest new collaboration, as she returns fresh from their preview day during London Fashion Week AW15.
“The event was held at the beautiful Savile Club – a quintessentially British Gentleman’s club. Think chandeliers, renaissance paintings and sweeping staircases and then add an uber-modern, plaid shed, which had been erected for the event. Even the Battenberg had been tailored for the show.
The theme for the collaboration was a combination of plaid, with a 90s’ neon rave colour pallet. Yasmin […Sewell | founder, être cécile], Jemma […Dyas | co-founder, être cécile] and the être cécile team selected their favourite styles from the Aspinal of London collection and re-worked them as an extension of the être cécile AW15 collection. You’ll find a bold use of contrasting panels of colour rubberised leathers and soft nappa leather, with printed plaid applied in an out-of-proportion scale. The look is completed with bold 90s’ inspired graphics, including acid smiley faces!
Sewell explains “I love the idea of taking something grown up, classic, serious and messing it up , having fun, taking it to an unexpected place. The brands are so different; it’s the unexpected contrast that excites me. I love the collection!”
The “Letterbox Rucksack in Navy Plaid” I am carrying was my ultimate favourite and will be available in Aspinal of London stores from September.
The Plaid Mini Trunk Clutch came in a close 2nd and was getting a lot of attention from the press – they are a super-cute spin on a traditional suitcase and are part of the Aspinal main range Shield lock collection, which is all currently sold out online!
Attention to detail was the highlight on all bags in the main ranges, from contrast linings to well-thought-out inner compartments. New pops of colour have been introduced to best-selling continuity lines, which keep them looking fresh and updated. Technology plays an important part so an internal iPhone battery charger has been installed discreetly in bags and will charge your phone six times over. There is also a remote tracking GPS system just in case you misplace your favourite bag.”
The collection will be available across Aspinal of London stores and selected être cécile stores from September 2015. Can’t wait? Right now on BrandAlley we have a great Aspinal of London sale where you can get up to 60%. Shop now >>>
