As well as mother to her son Evan-Eric and carer for her elderly mother, Lynn Fancy is the editor of mummy blog – A Slice of Lemon’s Cake. Lynn loves to blog and review any brand that she is passionate about and is an avid fundraiser and social media addict.
If you are anything like me there is nothing better than a great sale especially if you get the heads up that it is going to happen!
I love BrandAlley; as a Full Time carer I don’t have much extra cash, so being able to treat myself to some wardrobe essentials each season at discount prices is fine by me!
So when I was told that at Midnight tonight BrandAlley.co.uk would be holding a massive EAST FLASH SALE of up to 80% off the RRP I was over the moon! East is a wonderful brand and the quality is amazing. I would rather spend a bit more and know that when the items are cleaned they won’t instantly lose the brilliance or feel!
EAST’s journey began as a small independent boutique on the Fulham Road, London in 1984. The original vision was to create and promote beautiful, Eastern inspired, clothes and accessories that would be desired by women who celebrate individuality. Early collections were created in Jaipur, India.
The sale includes a selection of SS12 and AW12 key pieces such as this selection of gorgeous knitwear! Even though we are heading toward spring; there is still (as we all know) weeks left of the cold winter feel, so cross-season items are fantastic like the Martina Jersey Dress with arms! You can warm it up with boots and tights and yet in in a couple of months still look amazing with flats and a summer wide brimmed hat!
Great for layering – jersey is flattering and comes in a great range of styles and colours including gorgeous East signature flower print detail (can you tell yet I’m in love with this outfit!)
The Merino Cardicoat in grey is also a great buy and can dress up jeans or flatter various styles of skirt.
I absolutely love the grey and pink together – looks really sophisticated and ideal for lunch, work or a spot of shopping with the girls!
You can also pick up great offers on coats and accessories! East are well known for their beautiful scarves and these would make ideal presents for the up and coming Mother’s Day (Do you hear me son?!)
I adore this Classic Revere Collar Coat in teal and it looks so warm, I could handle sitting outside any coffee shop in this weather with that all snuggled around me! I do love to be warm!
Whilst sitting sipping my Latte I like nothing more than to drift off to warmer climates and so I will be picking out a few essential must haves for the summer hols.
Keep the layering option open with bolero cardigans, flowing skirts and beautiful block colour mixed with vibrant print. Reflecting that season’s nautical feel these key pieces are a must for any beach, garden party or pub lunch!
East is also amazing for accessories and a selection will also be available in the sale:
Gorgeous silver leaf detail and chunky collar hugging necklaces flatter most body shapes and dress up block colour without going over the top. I love shrugs and this black faux fur pom pom is just fabulous, and keeps fun into any outfit!
And essentially that is what fashion is all about isn’t it? It is for me, I love to feel good in what I’m wearing and add a little of my own quirkiness in the mix. Whatever your style you can find something at BrandAlley, so what are you waiting for?
