Loungewear Loving

loungewear loving

I think it’s safe to say that we’re a country of loungers. Our almighty God declared Sunday a day of rest and who are we to argue? As the cooler nights draw in and we’re cast into darkness earlier and earlier there really is nothing better than being swaddled in blankets with the remote (and snacks) never far from hand.

Yet whilst we may well be partial to a horizontal disposition that does not mean, in any way shape or form, that we shall be doing so in frightfully slobbish getup. In much the same way that the humble trainer has replaced the high heel as the go-to shoe, loungewear is snuggling it’s way into our wardrobes, one oversized cashmere sweater at a time.

Happy to overindulge in this super cosy trend here at BrandAlley HQ, we’ve rounded up our top picks and handy tips for seriously relaxed style…

Cashmere

No luxury loungewear splurge is complete without a hint of cashmere. The ultimate in lounge decadence, a cashmere coverup is a must! Choose from oversized roll necks, wide legged joggers and luxe frill front cardigans.

Pyjamas

Pyjamas…the pièce de résistance of loungewear. There truly is no better feeling than showering and changing into a crisp, clean pair of pj’s for a jam packed day of doing nothing! Rely on Cyberjammies for luxe soft cotton pyjama combos that were made for stylish lazy days. 

Accessories

Whether it’s a lavish soft shawl draped over bare shoulders or a super soft blanket tucked around toasty toes the last lesson in loungewear is definitely accessorising. Treat yourself to a pair of furry slide slippers,  a faux fur throw, a knitted cashmere wrap…and relax!  

Words: Jenna Jones brandalley banner