Agent Provocateur

A sensual label like no other, Agent Provocateur is the authority in ultimate lingerie glamour. Look to them for lace, leather and spectacular corsets and waspies.

Founded in 1994 by Joseph Corre, the son of designer Vivienne Westwood and Sex Pistols manager Malcom McClaren, this lingerie brand was destined for success and controversy.

Provocative from the off, Corre’s designs focused on a delicate boudoir chic that packed a punch. Provocative videos are created for each new collection of briefs, thongs, bras, corsets and more. Faces of the brand have included Kylie Minogue, Kate Moss, Daisy Lowe and Maggie Gyllenhaal.

Later, sisters Penelope and Monica Cruz collaborated on a new diffusion line for Agent Provocateur called L’Agent. Its focus on lace and sexy silhouettes imitated its big sister brand but the Cruz’s introduced plenty of bright popping colours into the mix.

Beautifully-crafted in luxurious materials, Agent Provocateur is a world class lingerie label with an extraordinary roster of fans. Hollywood-inspired underwear in gorgeous silk and lace blends are the pieces we recommend looking out for, as well as unique corsets that are too good to hide underneath clothes.

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