Replay Jeans

On the market since the early eighties, Replay know how important a pair of jeans can be. More than just a piece of clothing, denim by this Italian brand is a characteristic addition to your life.

Established in a hilltop town in Italy, this rustic brand sticks to its rural roots while injecting a certain amount of rebellion into its collections.

Replay reinvented double-ring denim jeans in 1989 and began selling their unique pieces around the world. Though each pair is imbued with flair and beauty, this label understands that jeans are always a democratic item of clothing.

Men and women’s denim by Replay comes in myriad iterations of the same ideal: cool, vintage-inspired pieces to be paired with leather jackets, mini dresses and an attitude.

Now producing footwear and other ready-to-wear pieces to go along with their inimitable jeans, Replay have taken their vintage, form-fitting jeans and turned them into an aesthetic of rock ‘n’ roll rebellion.

At BrandAlley, you will find T-shirts and jumpers alongside the classic jeans of your dreams. Here you can shop menswear and womenswear on sale, and discover a new casual cool for less.