Ann Summers

Since 1972, Ann Summers has been a constant on the British high street. Its daring and sexy lingerie has given confidence to millions of women, empowering them to dress up as they wish and to live an enriched life.

Provocative and boundary-smashing, Ann Summers was born in 1972 when the Gold brothers acquired it from its original boutique on Wardour Street in Soho. In the nineteen-eighties, both sex toys and the Ann Summers Party came into being, making the store a totally revolutionary one.

The lingerie department began selling Bridal collections in 1983, and men’s products in 1985. 1992 saw the birth of the Rabbit toy, which now sells at a rate of one every two minutes. After the shop fronts and inside designs became pink, sales rocketed, though the company is now moving towards a more slick, monochrome design.

>A recent ITV series called Brief Encounters followed six Ann Summers party planners in 1982, bringing the company firmly into the limelight.

Still ubiquitous on the UK high street, BrandAlley welcomes Ann Summers as its latest lingerie label. Discover empowering bras, briefs and lingerie at discount prices.