Astrid & Miyu

Astrid & Miyu was founded in 2012 by Connie Nam. Born in Seoul, Korea, Connie spent a lot of time travelling and living in different countries. Inspired by her mother, jewellery had been a big part of her life from very early on, and anytime she travelled somewhere new, she would always pick something up from the local markets or a small quirky jewellers. These purchases were always spontaneous and serendipitous. However, whenever she wanted to purchase special gifts for family, friends or herself she struggled to find a go-to brand.

Connie seized this opportunity to bring something different, and much needed, to the jewellery market. Inspired by her local jeweller back home in Seoul, she wanted to design a range of products that were full of sentiment and innovative design, paired with an experience that was personal and engaging, but most importantly of all, to create a brand that was inclusive and empowering to everyone and anyone.

A decade later, Astrid & Miyu is an internationally celebrated brand that has built itself a cult status amongst fashion editors, models, influencers and celebrities alike. Specialising in “stackable” jewellery, the brand has been worn by the likes of Jessica Alba, Georgia May Jagger and Holly Willoughby to name a few. Their jewellery pieces are inspired by their beloved city of London with a vision to bring contemporary designed jewellery and make it accessible to everyone, everywhere. They want everyone to start building their wardrobe around jewellery, season after season.

Astrid & Miyu pieces are known for being intricate and understated, inspired by British elegance and the renowned understated London glamour that we all love. Delicate pieces paired with subtle white crystals create their signature elegant and minimal look; and coming in silver, gold and rose gold, there is a style to suit everyone's taste.

If you’re looking to update your jewellery collection, or treat yourself to that new special piece, look no further than Astrid & Miyu. Best known for their signature ear stacks, discover their infamous range of hoops, huggies and studs or explore their selection of minimal yet versatile necklaces ranging from chokers and chains to pendant necklaces, meaning there really is something for everyone. It’s not only their ear stacks that are popular for layering, their necklaces and rings are no exception. Style their different chain lengths and metals to mix and match different charms together or stack a collection of their simple yet elegant rings.

Get your jewellery stacking game on with Astrid & Miyu and discover the collection of intricate jewellery at BrandAlley at up to 80% off RRP.