Blooms of London

Blooms of London was born out of a love for luxury style and fashion, combined with a desire to see more accessible, affordable, and whimsical designs on the market – without compromising on quality.
Created by a team of talented designers, every product in the Blooms of London collection pays homage to the natural beauty that surrounds us every day. The brand owes its name to the wonderful city of London and the incredible blooms of flowers and fauna which bring seasonal colour and beauty to the city.
Blooms of London is famed for its collection of transparent umbrellas. From Chesire cats to butterflies, pineapples to flamingos, express your personality through your umbrella this spring – all thanks to Blooms of London.