Hobbs London Womenswear

Established in 1981 in Hampstead, London, a brand built upon modern cuts, feminine tailoring, and heritage craftmanship was born. Hobbs doesn't follow trends that come and go, rather trends that will always be relevant and therefore designs lines of current yet timeless pieces, that can be worn time and time again. The luxury women’s fashion brand has grown from a small yet coveted British shoe label to a global brand, synonymous with the best of British design for the modern woman. Best known for dressing Duchess of Cambridge Kate Middleton on most of her royal engagements, Hobbs is also loved by Olivia Palermo, Robin Wright and Kim Sears as well as thousands of women across the UK and now, the US and Germany too.

From chic office days to stylish weekend brunches, Hobbs blends their contemporary design with classic style to provide your wardrobe with the pieces you’ll still be reaching for many years from now. Brought to life by their in-house atelier, and inspired by their London roots, the British brand utilises their heritage craftsmanship alongside premium fabrics, unique prints and statement shades. Current yet timeless, Hobbs design clothing for women that will be worn 10 years from now. A promise that is luxury and a pledge that is affordability, Hobbs take pride in every fabric, print and finish, ensuring every item is tailored to perfection.

A brand that is committed to being accessible to everyone, Hobbs are constantly innovating to ensure a diverse representation of backgrounds, cultures and lived experiences are woven through each facet of the business. In January 2021 Hobbs began working with Project 23 to build a strategy to make their workplaces fairer, happier and even more productive. Hobbs also works closely with Smart Works, a charity which helps empower unemployed women enter the workforce by providing suitable clothing for interviews as well as styling advice and interview training. In 2013 Hobbs launched a collection in collaboration with the Historic Royal Palaces. In 215 the collection received an innovation award for the collaborative piece.

Given the Royal stamp of approval, Hobbs has pieces to suit every occasion. It could be dresses and tops you can dress up from day to night, chic trenches for effortless style, or feminine tailoring and occasionwear for that special occasion you've been waiting for. Hobbs make clothing that will continue to live in your wardrobe, not landfill. It’s this belief that underpins Hobbs message of sustainability- their promise to be more sustainable and make changes that will positively impact people and the planet.

Shop our Hobbs sale at BrandAlley to find occasion wear, workwear, shoes and accessories at up to 80% off RRP.